In February 2019, the Hawthorn Cycling Club hosted the women's Hanging Rock Handicap Race. The race had the biggest number of female participation numbers of any race throughout the Summer of Cycling that year. It was heralded a great success with around 20% of the women racing for the first time.
Since the Breeze Rides program launched in late 2012 over 1,400 women have participated in organised rides across the state. Two case studies have been developed, showcasing the success of the Shepparton Breeze Rides program and Breeze on the Boulie - a weekly ride at the famed Yarra Boulevard. These rides have now been rebranded as "She Rides"
A Cyclo-cross development program was run throughout May 2013 to help encourage interest and skill development for women interested in Cyclo-cross racing over winter. The program was led by Brunswick Cycling Club in conjunction with Dirty Deeds Cyclo-cross and Cycling Victoria.
There was significant interest in the program across all age ranges.
The following video provides a summary of how Cyclo-cross works and the unique atmosphere that makes Cyclo-cross such an attractive discipline:
Across winter 2013 the Hawthorn Cycling Club, with support from Cycling Victoria, ran a series of specialised development sessions for women new to racing. On completion of the program the women were placed into teams to compete in the annual Club Teams Time Trial Championship, one of the most supportive and friendly club-based events on the calendar.
A snapshot of the Team Time Trial event and interviews from women who took part in the program can be seen in the video below: